With over 13 billion views, former UFC champion Conor McGregor has been crowned “The TikTok King of the UFC.”
McGregor’s hashtag received over 13.6 billion views on the platform according to research by Gambling.com. That is way ahead of Khabib Nurmagomedov and Nate Diaz, who are second and third.
Nurmagomedov received over 7.2 billion views with Diaz a distant third with over 2.6. billion.
Social media has been an important part of sporting organizations for quite some time now, with platforms such as Instagram and Twitter being utilized for years now to better engage with fans.
When it comes to TikTok however, we have seen an unprecedented meteoric rise in popularity from the platform which saw it become the most downloaded app in the world in 2022. With this in mind, have you ever wondered which UFC fighters are taking TikTok by storm?
Jon Jones is fourth followed by Israel Adesanya, Khamzat Chimaev, Islam Makhachev, Dustin Poirier, Tony Ferguson and Francis Ngannou.
